Watch This Powerful Testimonial Video to See Just One of the Dozens of Amazing Marketing Tools You Get With The F.A.T. Method! 

Here’s EVERYTHING You Need to Instantly “Bolt-On” a Simple and Scalable $ix-Figure Weight Loss Program to Your Local or Online Fitness Business, That’s So IRRESISTIBLE to Anyone Wanting to Lose Weight, We Call It…



What if you could help so many more people, and make so much more money, so much easier than what you're doing now? Would that interest you?


In the past 23 months, my friend Kevin generated over 516 weight loss clients and built a six-figure business PART TIME (he works a full-time job).

And he did that without 5-day challenges, webinars or high-pressure selling…

…and without landing pages, funnels or spending even a single dollar on advertising.

  • Kevin uses just his Facebook timeline and a free group that he posts to a couple times each day, $19/month email service, $14/month Zoom, and Venmo or Paypal to take payments.

That's it.

And his FB posts are simple, like these:


Kevin’s UNIQUE, PROPRIETARY (copyrighted and trademarked) and MASSIVELY SUCCESSFUL weight loss program is called “The F.A.T. Method™”.

Here’s the promise he makes to consumers:

“Lose 15-20 pounds in 8 weeks without counting calories, following a meal plan or doing any cardio at all!”

That simple promise pulls in a non-stop flow of new clients for two reasons:

  1. 1
    It’s exactly what people WANT.
  2. 2
    It comes with so much PROOF they can’t ignore it.

In fact, in over 20 years working with fitness businesses, I’ve never seen so many high-quality RESULTS-BASED testimonials come in so quickly and consistently.

Kevin has almost 100 more like these…


Keep It Super Simple (K.I.S.S.) is one of the core tenets of The F.A.T. Method™, both in how it’s marketed, and how it’s fulfilled.

Because simple WORKS BEST!

And, simplicity is what people REALLY WANT.

Not just people that are trying to lose weight…but also business people like you and me.

Nobody wants complexity in their lives and business.

And that's why our offer to you is so simple.

Here it is…

There are just 4 things you need to potentially duplicate Kevin’s 516+ clients and six-figure NET profit success with The F.A.T. Method™:

  1. 1
    The BRAND NAME because it’s SO powerful at generating attention and curiosity, which is JOB #1 in marketing.
  2. 2
    The exact (super simple, but incredibly effective) MARKETING SYSTEM that Kevin uses to secure 516 clients in 23 months.
  3. 3
    The exact (super simple, but incredibly effective) FULFILLMENT SYSTEM that Kevin uses to get amazing results for his clients.
  4. 4
    Expert SUPPORT & GUIDANCE from Kevin and me to answer any questions you have and help you ride this rocket to six-figures FAST by just FOLLOWING THE PLAN.

That’s it. Those 4 things. That’s what we’re offering…

But ONLY to the next 10 fitness professionals to act.

So you need to hurry.


Here are 3 ways you can get clients and make money with The F.A.T. Method™ Weight Loss Program:


Just like an appetizer is designed to whet the appetite for the main course…

The F.A.T. Method™ 8-week weight loss program becomes the ultimate high-profit appetizer (front-end offer) to attract gen-pop clients.

It delivers the weight loss results people want FIRST and FOREMOST, then they are FAR more eager for the main course (your fitness training services) because now they’ve got momentum and confidence from losing the weight.

And they want to keep that...and build on it! Nothing is more motivating than knowing you're making progress towards your goals.

A front-end “appetizer” like this is what Frank Kern calls providing “results in advance”. It makes people believe in YOU and trust YOU to continue to deliver results...

...which is why they will continue buy from you.


It’s the ultimate nutrition “up-sell” to your existing clients.

You can run The F.A.T. Method™ 8-week weight loss program 3-4 times each year for your clients...and as an external front-end offer (see Money-Maker #1) at the same time, if you choose.


The perfect stand-alone business. Which is exactly how Kevin runs it.

The F.A.T. Method™ is the fastest, easiest and most CERTAIN way to launch a profitable, simple and satisfying online weight loss business and make six-figures NET PROFIT your first year.

Because remember - we give you EVERYTHING you need. The marketing system, the fulfillment system, the amazing BRAND and fantastic support and guidance every step of the way.

NOTE: New Year’s is right around the corner. THIS is how to meet that massive weight loss resolution demand, deliver stunning results and make a quick $10K to $50K so you start 2023 off with a ROAR.

If You Read Nothing Else, at Least Read This...


If you’re struggling to get clients consistently and grow your business the way you dream about - so it’s a REAL vehicle for prosperity and freedom for you and your family - it’s probably because…

You’re Just Like Everybody Else

At least, that’s how you appear to your target market.

And perception is reality.

The F.A.T. Method™ is the ultimate differentiator. It sets you apart like nothing else can.

Because it delivers PRECISELY what the vast majority of adults want…

  • Simple, fast and healthy weight loss, guaranteed.
  • They do NOT want to sweat and struggle pumping iron.
  • They do NOT want to count calories or starve themselves.
  • They do NOT want to do hours of mind-numbing cardio.
  • They do NOT want to follow strict meal plans.

They want the weight to effortlessly “melt away”.

And Kevin has figured out how to do that in a healthy, simple and sustainable way.

  • He’s generated over 516 weight loss clients in just 23 months with basic Facebook posts (and he gives them all to you so you don’t have to figure out what to say).
  • He's flooded with RESULTS-BASED testimonials, often without even asking, PROVING how well his method works (and you get them all to use so you can start fast).
  • His clients talk him up like crazy, providing ultra-powerful word of mouth marketing and dozens of new clients by referral…because they LOVE the results.
  • And because it’s all so simple and straightforward, Kevin’s been able to build a six-figure business in his spare time

Is It Just a COVID Thing?

Is Kevin’s explosive growth from 0 to 516 paying clients in 23 months just a COVID phenomenon?

Heck no.

September 2022 is his BIGGEST MONTH yet with 52 new clients.

Here’s a screenshot from inside his F.A.T. Method private client group. 52 new clients + some former clients who are on Kevin’s monthly maintenance program (recurring revenue - another one of the many HUGE benefits of this amazing program).

Ask Yourself This...

Who else has generated 516 clients in the last 23 months with just simple organic Facebook posts and zero “salesmanship” (people just buy, they don’t need to be sold)…

…received almost 100 POWERFUL, RESULTS-BASED testimonials…

…and earned a six-figure NET income PART TIME?

To the best of my knowledge, the answer is: NOBODY.

Kevin is the real deal.

And his F.A.T. Method™ is too.

It’s something very, very special, presenting you with a very, very special opportunity to realize your dreams - to make the money you’ve always wanted AND have the time and freedom to enjoy it. 

BETTER Than a Franchise… And at a Tiny Fraction of the Cost

People invest in franchises because the BRAND, the SUPPORT, and the SYSTEMS increase the odds of success.

But most fitness franchises can cost $50K to $100K with fees and build out.

And it can take a full year or more just to recover your investment.

The F.A.T. Method™ can be yours for a fraction of the cost of a franchise…

...with a better, more attention-grabbing BRAND...simple, proven and free marketing and fulfillment SYSTEMS (so you keep more of what you make)...and exceptional, responsive SUPPORT in our Facebook Group.

And the truth is you can easily NET six-figures your FIRST year...with as little as 10-12 hours per week. (Remember, Kevin nets six-figures working PART TIME. He has a full-time job.)

It More Than Pays for Itself in Less Than 15 Days

Barbara's Results 28 Clients in 10 Days

About Price: Pricing is a science, and it takes time and testing to find the "sweet spot" - the perfect balance that allows you to maximize profits while minimizing price resistance. When that balance is achieved, the business is "optimized" to produce maximum clients, revenue and profit. And that's what Kevin has done. He's found that balance. So you'll know exactly what price point will generate the most clients and make you the most money.

The price we recommend you sell The F.A.T. Method at is not "high ticket" (over $1000), and it's not "low ticket" (under $200). It's right in the sweet spot ;) Two sales and you recover your investment in this license. Everything from that point up to $250K*/year goes in your pocket. (*See royalty statement below by the order button.)

Granville F.A.T. results - 10+ clients in 11 days
Leon F.A.T. results - $2500 NET profit in just 12 days
Shawn F.A.T. Method results - 20 clients in 7 days
Ryan F.A.T. results - 7 clients in 10 days

Here’s Everything You Get If You’re One of the Lucky 10 0 to Grab a Spot Before They’re Gone


You get to use The F.A.T. Method™ trademarked name brand. This is a HUGE deal, because it creates so much curiosity and attention - which is the “currency” of marketing. Nothing can be sold without first getting attention. ($4000 value now, will soon be $10,000+)

  • 15-Day Fast Start Launch Plan

Step-by-step marketing action plan for launching and getting your first 5 clients in 15 days. Even if you decide to launch with a discounted price point, with just 5 clients you’ll more than double or even triple your return on investment in 15 days. ($500 value)

  • Almost 100 F.A.T. Method™ Testimonials

Because you are offering The F.A.T. Method™ program, you can ethically use The F.A.T. Method™ testimonials. And they are spectacular. In fact, they are your #1 marketing/sales tool. You get them in a variety of formats that are powerful and simple to use, like this montage video...($2000 value - actually priceless)

  • Hundreds of Facebook Posts

Over a year’s worth of posts on fitness, mindset and nutrition that get attention, engage prospects and keep them focused on your solution. You don’t have to figure out what to say/post…Kevin has already done that for you! ($500 value)

  • FB Messenger Scripts and Tools

You’ll do 95% of your “selling” (if you can call it that) on FB messenger and email (yes, it’s that easy). Kevin has provided you with the simple scripts and tools (like The F.A.T. Method™ FAQ) you can send to people when they message you wanting more information. But the truth is that the testimonials from this program do all the selling for you. You’ll never have to “pressure” someone to buy. ($250 value)

  • Done for You Emails

Emails for selling the program to people who ask questions, and emails for fulfillment. ($250 value)

  • 8 Pre-Recorded Fulfillment Videos

This is the core of the fulfillment system. Kevin gives you his coaching/training videos to use (or you can record your own modeling what Kevin says). ($1000 value)

  • Group Management Best Practices and Tools

The tips and tricks and best practices Kevin has developed from managing over 500 clients in his Facebook user group, and hundreds more in his free group. ($100 value)

  • Weekly Zoom Call Templates

You’ll provide weekly Q&A Zoom calls to your clients to supplement the pre-recorded coaching/training videos. All you do on the Zoom calls is answer your clients’ questions! How easy is that? ($100 value)

  • New Year’s Profit Explosion Plan

A step-by-step action plan for maximizing the MASSIVE opportunity in January. Done right, you could generate $10K to $50K in January alone. ($500 value)

  • Member site and FB Group Support

You’ll get instant access to our Member site with all the training and tools PLUS a private Facebook Group just for F.A.T. Method™ licensees so you can get super fast support and ongoing training with direct access to Kevin and me. ($1000 value)

To summarize, you get EVERYTHING you need to potentially duplicate Kevin’s 516+ clients, six-figure NET profit, ultra-simple business:

You’re getting the BRAND, the SYSTEMS (marketing and fulfillment) and the SUPPORT you need to potentially go from zero to six-figures in your very first year.

With incredibly high profit margins so you keep more of what you make.


We’re offering The F.A.T. Method™ as an annual license.

Very soon, the annual license will be $3,600.

But you won’t pay that, if you’re one of the next 10.

You won’t even pay $2,400. Which would still be a steal.

We’re willing to provide a substantial discount to the next 10 ONLY because we reward action-takers.

It’s that simple.

I Keep My Word

If you saw our initial launch last month, then you know I said the price will go up. It has. And it will again after this round of 10.

So grab one of the 10 available spots before they’re gone, and you can lock-in the still exceedingly low investment of…

Just $1295  $995*

Or three easy payments of just $349* thirty days apart.
Your choice.

*This licensing fee covers your first $250,000 in sales of The F.A.T. Method™. For sales revenue over $250,000 per year, there is a 5% royalty.


This is an annual license. But you have no obligation to continue after your first year. We will notify you 30 days in advance of your renewal date and ask you if you want to continue licensing The F.A.T. Method™ for another year. If not, we’ll cancel your license and give it to someone else. But most sane people won’t give up the Golden Goose, so we’re pretty confident you’ll want to renew and keep making six-figures to help people lose weight.

Kelsey on quality of F.A.T. group


Just follow the Rules of Engagement you see below, and we guarantee you will earn at least 3X-5X your investment within your first 90 days, or we’ll send you a full refund. (It should be more like 10X to 20X ROI if you follow instructions.)

RULES OF ENGAGEMENT: We do NOT want “dabblers”. If you are not serious, don’t waste our time or yours. We’re looking for people who are committed (not just interested) to adding a six-figure income stream to their existing business, or using this as a stand-alone business to make six-figures in your first year. Committed people will:

  1. 1
    Execute the 15-Day Fast Start Plan.
  2. 2
    Post to Facebook every day using the provided testimonials and other posts.
  3. 3
    Email your list about The F.A.T. Method™ at least 3 times every month (if you have an email list).
  4. 4
    Engage with every person who messages you about The F.A.T. Method™ and follow up with them by sending out the provided information.
  5. 5
    Execute the New Year’s Profit Explosion Plan.

If you request a refund after 90 days, you will need to show us that you took these five steps. (But the reality is that if you take these five steps, you’ll be too busy helping your clients and counting your money to even consider asking for a refund. THIS IS A PROVEN PLAN. JUST FOLLOW IT AND YOU'LL DO GREAT.)


We are shutting this down as soon as 10 people enroll, or we hit the deadline, whichever comes first. Because of the massive value-to-price ratio, we anticipate getting 10 people very quickly. So don’t put this off, join us now.


Yes, that’s my real number. And I’ll personally respond. Just please be respectful and text ONLY. Thanks.

- Eric Ruth

P.S. Decisiveness is a hallmark of effective entrepreneurs. You already know what you should do. This is too real and too good to pass up. If you have a burning question, TEXT ME. Otherwise, grab your spot now before they're all gone.

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EARNINGS DISCLAIMER: No ethical person can promise you you'll make money, no matter how good the training is. We have no idea what you'll do with this program. So we're not making you any promises here. You need to apply this program massively and consistently if you want to see results. Thanks.

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